This is a segment of the “Lead Generation” episode of Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time.
You can view full episodes of the show, and sign up to watch each new episode LIVE by joining The Grow Team!
This episode investigates “Email Automation” and set out to answer some big questions:
• How do you get started with email automation?
• How do you keep going? How do you decide what to build, improve, or test?
• What are the foundational email automations that businesses need?
You’ll hear from co-founder of Boundless Labs and email marketing expert, Chase Dimond! Chase has sent over 1 billion emails resulting in $75+ million in email attributable revenue.
In this episode you’ll learn:
→Strategies for finding opportunities to build email automations
→How and when you should test your email automations to improve them
→The playbook for incorporating more email automations that actually work into your business
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