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You’ve put a lot of time and effort into growing your brand image but how does your caller experience affect how you are perceived?
When a potential customer hears your business’s telephone message, it could be the first glimpse of the service you provide, and the culture behind it.
First impressions matter a great deal. Will they get the information they need to make this call the starting point for a high quality interaction; or will they get a badly recorded voice and a long list of irrelevant options? The latter could potentially lead to customers feeling anxious and irritated. An instant turn-off.
Check out our latest Audio Branding blog for more details on how to improve your brand sound.
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