Home Advertising Boost Google Executive Joins BrightEdge; Aurea Revises Marketing Campaign Manager to Boost Performance

Google Executive Joins BrightEdge; Aurea Revises Marketing Campaign Manager to Boost Performance

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Google Executive Joins BrightEdge; Aurea Revises Marketing Campaign Manager to Boost Performance

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The Funnel Report Top Stories for August 3rd, 2018

The global leader in enterprise organic search and content performance, BrightEdge, announced the hire of Krish Kumar as Chief Operations Officer.

With nearly 20 years of experience including as Google’s Global Head of Search in enterprise and marketing, helping to drive the company’s Search Ads platform to a leader in the market, Kumar is tasked with ensuring the same kind of success for BrightEdge.

Aurea Email Marketing announced improvements to its cloud-based email marketing solution, Aurea Campaign Manager.

Aurea Campaign Manager allows marketers the ability to easily engage with customers throughout the entire buyer journey. Nearly 500 companies use this solution as a powerful tool to drive customer engagement, brand loyalty, and demand generation.

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