“My favorite tip for CSMs who aspire to work in New SaaS Startups is to never stop beating the customer drum.” – Jennifer Chiang
Pitching Customer Success to SaaS Startups can be particularly challenging. As a result, SaaS startups should invest in Customer Success early on while also being prepared to evolve the team as their customer base grows. However, having the drive to empower and satisfy your customers can help you successfully implement Customer Success.
Top SaaS Startups, just like Yup Technologies, implement their Customer Success to provide support and spend more time with each customer and dive deeper to understand what is going on and what isn’t working. Performing Customer Success in a SaaS Startup company can be a stellar SaaS Startup Sales Strategy.
In this Chat and Learn session, Jennifer Chiang, Director of Customer Success at Yup Technologies, shares her experiences with SaaS Startups and how she pitched Customer Success to her company.
Jennifer is the author of the bestselling book The Startup’s Guide to Customer Success and is also the Head of Customer Success at Yup Technologies, an education startup in San Francisco that provides 24/7 on-demand math tutoring.
📕 You can get Jennifer’s Book: The Startup’s Guide to Customer Success here:
And here are the links to the tools that Jennifer mentioned in the video:
◽️Yet Another Mail Merge: N
◽️Google meet: /
01:44 Customer Success for New Startups
04:11 Process of Pitching Customer Success at Yup Technologies
06:20 Obtaining the Customer Success Budget for New Startups
07:54 Interviewing Candidates for CSMs for New Startups
09:52 CSM Qualities for New Startups
13:02 Customer Success Metrics
14:41 Tools for Scaling Operations for New Startups
17:07 Most Favorite Google Extensions as a CSM
Read more about this interview:
📑 How Can SaaS Startups Implement Customer Success
Here are some bonus resources for you!
🎥 Must-watch video: When to start a customer success program in a SaaS startup
📑 Read this blog to learn more about Customer Success in New Startups:
⏬ Download our list of the Top 10 Must-read Customer Success Books for CSMs:
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☎️ To begin your journey to becoming a best-in-class Customer Success organization, contact us today: /
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