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How to use content marketing to boost brand engagement with Chris Goodfellow

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How to use content marketing to boost brand engagement with Chris Goodfellow

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Content marketing creates conversations and helps build communities. It plays a crucial step in today’s sales funnel.

In this Smart Cookies session, Inkwell founder Chris shares his tips on building a content marketing strategy, from developing ideas and planning different types of content to marketing and SEO.

He gives practical examples of campaigns that you can learn from and shares tips that you can implement straight away to get better results from the effort you invest in content marketing.

Inkwell creates extraordinary content that shares human stories to build and inspire communities of small businesses. That means working with brands from TSB to SimpleWeb and organisations like Greenwich University to help them grow their audience of small business owners.

Join us at our next Smart Cookies event: s

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