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How to Use Data-Driven Marketing to Boost User Engagement 1

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How to Use Data-Driven Marketing to Boost User Engagement 1

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Customer experience is predicted to overtake price as a decisive factor in consumer purchasing decisions by 2020 (Walker Research: Customer 2020 Report). In this on-demand webinar, Pooja Ravishankar from BigBasket and Anjan Bhojarajan from HealthifyMe explain how they use data points to create a potent and successful customer engagement process that has taken them ahead of the competition.

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