Here’s the tool we use to attract referrals like a super magnet and get a marketing boost:
Referrals are the cream of the crop when it comes to leads. Today’s video is all about how to use incentives to get more referrals for your business every day.
It doesn’t matter whether your business is online, brick and mortar, has a sales force or not, incentives should be an integral component of your sales process.
There are four basic ways to get referrals:
1. From current or past clients
2. During the normal sales process or sales funnel. AKA from prospects or new clients.
3. From employes
4. From business or affiliate partners
Incentives can work well to drive referrals through all these channels, but the secret sauce that will drive your qualified, referral lead cost through the floor is partnering up with other businesses that already have the clients you’re looking for.
If you can find and incentivize them to share their book of business with you, you’ve really hit the mother load!
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