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Tune in to learn how the team at Outfit used Figma and and their own brand management platform to find a balance of flexible, collaborative design and creative production at scale. Learn how the team at Outfit evolved and redesigned their brand language and used their process to build brands better.
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0:00 Introductions
03:54 About Outfit
07:43 Setting the scene
10:07 Visual brand architecture
12:35 Jumping into the file
17:00 Understanding what worked (and what didn’t)
22:20 Outfit’s brand frameworks
29:00 Case study
35:58 Summary
41:06 Q&A
54:57 Closing
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