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Panel: How do we boost the performance of TV advertising, and prove its value more easily?

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Panel: How do we boost the performance of TV advertising, and prove its value more easily?

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Paul Ranger, Vice President, Sales – North America, Cadent

Laurence Miall-d’Aout, VP – Advanced Data and Advertising, Liberty Global

Léon Siotis, General Manager, Supply, SpotX Europe

Ewan Douglas, Agency Principal – Nations and Regions, Channel 4

Paul Cooper, Group Managing Director, MediaCom North Group

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