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Using Search Ads 360 to Boost ROI | Search Laboratory

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Using Search Ads 360 to Boost ROI | Search Laboratory

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This video discusses what Search Ads 360 is and what the benefits of it are. It also explores how Search Ads 360 integrates with the rest of the tools in the Google Marketing Platform.

Our PPC Team Manager, Alexi George illustrates how to effectively utilize Search Ads 360 to improve ad performance. Alexi also provides insights into different auto-bidding strategies and how to implement them to maximize the value of your paid search campaigns.

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