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When it comes to media buying, we always want to make sure we get the highest CTR (click-through-rate) so we get to experience the lowest CPC (cost-per-click). In today’s episode of Adtrics TV, Fred shares with us an unconventional way of increasing your CTR by using emojis. Fred will go over how it works and when you should use emojis. He will also answer if using emojis in your ads work all the time, depending on what businesses you have.
About Fred Lam
Fred Lam started his working life over 13 years ago as a dishwasher. Knowing that he wanted more from life, Fred began venturing into the online business world. His knowledge and accomplishments in the media buying field brought him recognition and prestigious positions. He quickly launched to the top as the youngest Marketing Manager for BMW Group Canada. Today, Fred is the CEO of several multimillion-dollar businesses, including iPro Academy. Fred has coached thousands of students around the world and continues sharing his knowledge in Starting From Zero.
What other say about Fred Lam
“I have never seen someone that can simplify an online business the way that Fred can. Imagine, you can put the entire country of China at your disposal! Amazing…” ~ Anik Singal, CEO of Lurn
“I recommend anyone looking to quickly start an online business work with Fred Lam. This man is brilliant. He has already gone out and change so many lives!” ~ Les Brown, #1 Motivational Speaker
Want to learn more from Fred Lam?
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